Lala
Unique Brand Image
One of the things that surprised me the most about the city's commercial area was the historic centre itself, where monuments, tradition and modernity are intermingled within pedestrian streets and shops. The bustling streets are linked to the Plaza Mayor with San Lazaro Park, Santo Domingo, Lamas Carbajal, and its extension by the Rua do Paseo. Many of the shops are linked to the "Centro Ourense" association, creating a truly open mall with a unique brand image, doing joint promotions, the same schedules, and centralized management.
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